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Learn more about my journey in church and marketing.
Have you ever wondered... What if Starbucks marketed like the church?
The book that started a movement; get your copy of ChurchMarketing 101.
BEYOND RELEVANCE MUSINGS ON CHURCH, STRATEGY, AND CULTURE

BY RICHARD REISING

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Excited to share about Dealing w/ Adversity @GatewayPeople's Equip Leadership Session on 4/3. Hope to see you there! http://t.co/orlg76trkQ Fri Mar 22 19:40:19 +0000 2013
@dcide2win2day I don't think so. It's available at amazon, iTunes and the like though. Thanks for the encouragement! Mon Mar 11 23:54:28 +0000 2013
Thankful to share my passion for church marketing with the ChurchNext.tv community. Check out the interview on http://t.co/7yOfGFSgVF Mon Mar 11 19:08:13 +0000 2013
I know people who are very happy and positive and they don't necessarily have a better life than I do, they just have a better attitude. hmm Wed Jan 30 19:22:03 +0000 2013
RT @ArtistryLabs: The Perpetua Media Platform pre-launch is here! Manage and share your media from one unique platform. http://t.co/zqcO ... Tue Oct 23 19:25:06 +0000 2012
In order to have proactive time, you have to cut reactive ties. Thu Oct 18 17:32:23 +0000 2012
Join me tomorrow and Wednesday at Elevate Conference! I'll be speaking a few times throughout the conference. http://t.co/eBcbQ38i Mon Oct 08 22:33:20 +0000 2012
RT @dcide2win2day: @richardreising leadership class last night was awesome!! I appreciate your message and the passion you have for the ... Mon Oct 08 17:26:59 +0000 2012
@dcide2win2day Huge thanks for the encouragement! Mon Oct 08 17:26:51 +0000 2012
I just accidentally survived 24 hours without my iPhone. Very taxing, complicated, frustrating, enlightening and peaceful! Fri Oct 05 16:11:16 +0000 2012
Huge thanks to the group at the @GatewayPeople leadership event last night! Had a blast! Thu Oct 04 14:11:42 +0000 2012
Got some really exciting stuff to share about vision @GatewayPeople's Equip Session Wed night. Hope to see you there! http://t.co/xzklGbu0 Mon Oct 01 15:03:57 +0000 2012
Excited about covering How to Convert Your Vision into Reality @ Gateway's Equip Leadership Session, Oct. 3. Register @ http://t.co/KJjlxF3J Wed Sep 26 15:24:23 +0000 2012
Joining @dean_seddon_uk for Strategic Church Leadership Forums in Manchester & Portsmouth 3/24 & 3/31! For info: strategic@deanseddon.co.uk Thu Mar 15 21:36:07 +0000 2012
Excited to join my good friend Matt Edmundson @enthusevision at En-thuse in Liverpool this month. Care to join us? http://t.co/PvZFOS9f Fri Mar 09 23:54:50 +0000 2012
When you stop working to position yourself, God will start working to position you. Thu Mar 08 17:33:44 +0000 2012
Please be praying for my wife as she goes in for intestinal and gallbladder removal surgery in the morning. Thanks!!! Fri Nov 19 01:03:51 +0000 2010
My twitter page has dust on it. Excited about speaking at http://www.en-thuse.com/ next week in Liverpool. Wed Nov 03 03:20:31 +0000 2010
@Stevefogg is giving away a copy of Church Marketing 101 http://bit.ly/b7nslp this week on his blog Tue Jul 06 16:02:05 +0000 2010
Apr 08

PC Logic

Apr 08
Apr 08

Pardon my deep, verbose interjection. I know this post seems about 5 years too late, but I am feeling quite pensive and need to brain dump... If you know me, you will see this as my need to analyze everything... well?

As a former Windows PC user (I am still one via Parallels on my MacBook), I recently began to identify the roots of MY previous Mac hatred. I do not suggest that these are the roots of other Mac-haters—but they rang true for me. When I was a PC user (6+ years ago), I was the answer man. Problems came—I fixed them. Confusing and troubling things took place—I was the one they called. Build a network, or upgrade a video card—I was your man. I had adapted my logic to flow with PC logic—stair-stepped, regimented, process-based logic. I had the “If this, then that” flow chart embedded in my brain. The longer I used PC’s the more I knew advanced levels of PC logic that I used to impress others and prove my (perceived) superior intellect.

I realize now that I had developed a large amount of my self worth from the problem solving that came as a result of my PC mastery. What is fascinating, is that now that I use Mac, I do not ever get those calls. I am not the “go-to” guy anymore. I cannot begin to describe how liberated I am from that grind—the grind that used to define my self worth. As a Mac user, the problem solving I do and the building I do is in using the computer as a tool and mastering the end result. The tool has become a solid instrument, like a vice grip in my hand. PC used to be the thing I worked "on". Mac is what I work "with". This helps me to understand the PC IT person dilemma. When no one needs to fix the computer, how am I still important? 

Now if you read that as a shot aimed at PC IT people, please rethink. What made me write this is that I (for some random reason) was thinking about PC's and realized how much of my previous self worth came from my knowledge of them. It is a shot at how we find our value in anything that is subject to change.

Have you ever placed your value in something that was changing on you? Do you know the feeling of having your job be replaced by a computer, or of your industry becoming obsolete—or maybe—just maybe—of being a pastor who sees his church dwindling while all these "new" churches are now thriving in your community. There is only one thing that we can find our value in that does not change. It is in Christ alone—not in what we do and not in how we do it. He will never be obsolete. He alone makes us valuable. All the jobs might be moved offshore to another country, the worship style you lead might be replaced, but He will never leave you and thus you will never lose your value.

Our true value is in the person He has made us. How we use that should always be a work in progress. And for all the Mac-lovers out there—one day, even Apple will be outsmarted and outsimplified.

p.s. Funny thing. While I was typing this, my Mac crashed. True story. Go figure.

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